Using AI Intentionally: Freeing the Human, Automating the Routine | Presentation

AI poses a significant threat to the creative process of filmmaking. This interactive presentation with practical demonstrations, discussion and Q&A will take a deep dive into the growing tension between technology and artistry and will seek to establish artificial intelligence as a supportive workflow and administrative instrument while explicitly advocating that that creative control and vision must remain in human hands.

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Robert MacFarlane

Robert Macfarlane is a filmmaker, writer and director whose work spans narrative film, commercial production and branded content. His award-winning short film Immune received nine international awards, and he is currently developing his debut feature, Sticks + Bones, a Trinidad-set horror feature rooted in the tradition of Kalinda stick-fighting.

Robert has been exploring and implementing AI and automation tools within filmmaking workflows since 2015, with a particular interest in how emerging technology can remove repetitive and labour-intensive processes while preserving the human judgement at the centre of storytelling. He has undertaken dedicated training in artificial intelligence and its responsible and ethical implementation within film and creative practice.